Multimodal Metaphor
Charles J. Forceville, Eduardo Urios-Aparisi, Charles J. Forceville
Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized.
Рік:
2009
Видання:
1
Видавництво:
Mouton de Gruyter
Мова:
english
Сторінки:
470
ISBN 10:
3110215365
ISBN 13:
9783110215366
Серії:
Applications of Cognitive Linguistics
Файл:
PDF, 5.11 MB
IPFS:
,
english, 2009